THE WESTECH TEAM
ben barden
Ben has a Bachelor of science in Marketing from Christian Brothers University.
Expert in thermal and mechanical engineering applications. He has been selling to Original equipment manufacturers and distributors in the Silicon Valley for over 30 years. National director Electronic Representatives Association.
hugh shyba
hugh holds a bachelor's degree in marketing from san jose state university.
he was given the labell-logan award for his dedication to ERA, sales channels and volunteer work at the electronics convention wescon.
hugh has been selling electronic components and materials to the silicon valley for over 25 years.
Jim Merdler
Jim holds a Bachelor of Science in Chemical Engineering from the University of Wisconsin and a MBA from Santa Clara University. He has a strong Material Science background and experience specifying materials for electronics assembly.
Jim has been selling successfully to OEMs and distributors in Silicon Valley for over 25 years, with emphasis on target customers in the medical, Aerospace and Electronics Market.
STEVE KISS
Steve has a Bachelors degree in Information Systems and a Minor in Computer Science from California State University, Chico. He has over 20 years of experience in computer hardware and software management, Marketing and Consulting.
Steve covers Northern CaliforniA, Silicon Valley and Bay Area Accounts.
Rogerio Pereira
Rogerio is a sales and operations leader with deep experience in the automotive and heavy-vehicle electronics sector, skilled in developing OEM relationships, driving product-development programs, and coordinating complex global supply-chain and engineering efforts across the U.S., India, and Asia. He brings a practical, execution-focused approach to business growth, combining market insight, technical understanding, and hands-on management to deliver measurable results in manufacturing, sourcing, and strategic expansion.
